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Why exhibit

Why exhibit at YouNique Lugano? Firstly, because it offers a unique opportunity to show an interested audience the secrets of the skills that have always distinguished the great master craftsmen.

YouNique – Fine Craft Art & Design is a trade exhibition of great prestige that enables the world of excellence in international craftsmanship, both classic and contemporary, to meet its target audience, opening up new commercial and development channels.

To encourage a healthy mutual exchange and relationship between exhibitors and visitors, characterised by attention and availability, the organisers of YouNique have chosen to open the exhibition to a maximum number of 2,500 visitors, about 90% of whom are historically present by invitation. A selection is made from families in Switzerland and Lombardy that are able to appreciate and to purchase unique and important objects, and include the likes of architects, interior decorators, designers, gallery owners, distributors and buyers, as well as the exhibitors’ own best customers, who all receive free invitations to YouNique, all of which will also have the chance to explore the beauty and charm of the city of Lugano.

This generates a flow of high level and targeted visitors, added to by the influx of paying visitors with 20 Fr./Euro per person entry tickets, making exhibiting at YouNique Lugano an experience and opportunity that is not to be missed.


The rigour with which the management of YouNique curates both exhibitor selection and free invitations for visitors, makes the event unique in the international panorama of events that showcase high quality craftsmanship.

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